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"Attribution Has Come A Long Way": How Can We Approach Measurement Challenges?
Leading up to ATS Singapore 2026, James McNeely from Havas Media Network reflects on the industry's approaches to measurement and attribution.
"Translating Attention Into Power": A Coffee With Heather Dansie, Newsworks
Heather Dansie, insight director at Newsworks, joins ExchangeWire's John Still for a coffee chat about attention and advertising metrics.
"AI and Innovation in Media Buying": Holistic Measurement Across the Funnel
Leading up to ATS Singapore 2026, Zoheb Gafoor from Havas Media Network shares his perspective on agentic AI and media fragmentation in APAC.
Agentic Commerce & AI Readiness: A Coffee With Gemma Spence, VML Marketplaces (WPP Group)
Gemma Spence, CEO of VML Marketplaces (WPP Group), joins ExchangeWire's Lindsay Rowntree for a coffee chat about agentic commerce.
"Tech is Democratising Things": A Coffee With Alex Lamaro-McCrindle, Miroma Founders Network
Alex Lamaro-McCrindle from Miroma Founders Network joins John Still for a coffee chat about how AI is reshaping the agency landscape.
"Data, Logged-In, and Intent": A Coffee With Sam Shosanya, Gumtree
Sam Shosanya, agency sales manager at Gumtree, joins ExchangeWire's John Still for a coffee chat about search intent, agentic traffic, and the zero click web.
"The Explosion of Programmatic AI Plugins": A Coffee With David Ayre, Assembly Global
Assembly Global's David Ayre joins ExchangeWire's John Still for a coffee chat on AI, agencies, and data in today's programmatic landscape.




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